Placeholder Image

The step-by-step blueprint for starting your own profitable childcare center, preschool, or home childcare business.

I'm Ready! Let's Do This!
Placeholder Image

In this online program, you'll learn the exact steps to confidently start your own profitable childcare center, preschool, or home childcare business, going from feeling clueless and overwhelmed to feeling confident and knowledgeable, even if you currently lack the experience, credentials, or funding you need.   

Placeholder Image

Pretty sure you’re ready to build a childcare business that gives you financial security, freedom, and fulfillment.

Do any of the following ring any bells?

-01-
You don’t know where to begin when it comes to starting a childcare business. 

You have a heart for working with children and dream of owning your own center, in-home daycare, or preschool—but the process feels overwhelming, and you're unsure how to take the first step.

-02-
You’re drowning in research and second-guessing every decision.

Between licensing requirements, funding options, choosing a location, and figuring out how to actually make it all work—you’re spending hours Googling but still don’t feel any closer to opening your doors.

-03-
You just want someone to hand you a step-by-step plan.

You don’t have time for guesswork. You need a proven roadmap that lays out exactly what to do so you can stop spinning your wheels and start making real progress.

-04-
You feel overwhelmed by the details.

From legal paperwork to budgeting, from policies to marketing, the list of “things to do” keeps growing, and you’re not sure how to juggle it all without getting stuck in analysis paralysis.

plus...

You’re worried that if you don’t start now, months (or years) will pass, and you’ll still be in the same place—dreaming instead of doing.

 
Seriously - so done
   with this!!!
Yep, I hear you!

...If that's you, then keep reading, because I've got the answer.

So here's what I know... You can start your own childcare business even if you have no idea where to begin.

 

Starting a childcare business might feel overwhelming right now, but with the right guidance and a clear plan, you can move forward with confidence—without wasting hours researching or second-guessing every step.

That’s exactly why I created Childcare Startup Academy—so you can stop feeling stuck and start building the business you’ve been dreaming about.

Yep... that's right. You just need direction and a plan

That works for you.
✨Solid Plan
Placeholder Image
Placeholder Image

You + Childcare Startup Academy = A Clear Path to Your Own Childcare Business

Maybe you've thought: You need  experience to start a daycare and felt unqualified to run a business.

Or maybe: You’ve told yourself it’s too complicated to navigate all the legal and licensing requirements.

Or maybe: You worry about how you’ll find funding and whether you can afford to start your childcare business.

Whatever it is, Childcare Startup Academy is the perfect solution to start your childcare business and set you up for success with confidence and ease.

But don't just take my word for it....

Feel confident and empowered with a clear roadmap and step-by-step plan to start your childcare business the right way—without the stress or guesswork.

 
  • You'll feel confident selecting your ideal childcare business type—be it a home daycare, childcare center, or preschool—that perfectly aligns with your vision and life goals.
  • You'll gain clarity on how to conduct a market analysis, research local competitors, and define your unique business details to stand out.

  • You'll know how to navigate licensing requirements so you can get your childcare business up and running smoothly, even if you're starting from scratch.

  • You'll have a step-by-step plan to create a comprehensive business plan and budget, estimate start-up costs, and explore creative funding options that don’t require a bank loan.

  • You'll be fully prepared to set up your business legally, ensuring all paperwork and compliance requirements are met—even if you have no prior business experience.

  • You'll feel peace of mind knowing how to choose the perfect location for your center or set up your home daycare, including how to furnish it to meet all compliance standards without unnecessary stress.

  • You'll have the policies and procedures in place to run your business smoothly, ensuring a professional and well-organized environment from day one.

  • You'll be ready to hire and train a quality team (if you need staff) and create a motivated workforce that shares your passion, even if you have no prior hiring experience.

  • You'll confidently market and enroll families using proven strategies like social media, email marketing, and a professional website to build a strong reputation and fill your program with happy children and satisfied parents.

YES! I NEED THIS!
Placeholder Image

Imagine...

  • Waking up every day knowing you’re building a childcare business that gives you financial security and freedom—while doing something you truly love.
  • Having a clear, step-by-step plan that takes the guesswork out of licensing, funding, and setting up your business—so you can move forward with confidence.
  • Filling your childcare program with happy families, knowing you have the right policies, marketing strategies, and systems in place to run a smooth and successful business.
  • Finally making your dream a reality instead of just thinking about it—because you have everything you need to launch and grow your childcare business the right way.

 

 

 

 

YES! I NEED THIS!

Let's take a look at what's inside

 

Module#1-Setting The Foundation

In Module 1, we’ll lay the groundwork for your childcare business, ensuring you start with a strong foundation that sets you up for long-term success.

You’ll begin by defining your core motivation, helping you stay focused and driven throughout your journey. Next, we’ll guide you in choosing the right program type that aligns with your vision and goals. Understanding and meeting your state’s licensing requirements will be made simple, ensuring your business is legally compliant from day one.

Module#2-Planning & Budgeting

This module is all about analyzing the market, researching your competitors, and planning your ideal childcare business...one that will align with your life and vision. You'll also learn how make a budget that ensures you're profitable and estimate your startup expenses. You’ll move forward with clarity and confidence, knowing exactly how to lay a strong financial foundation.

Module #3-Obtaining Funding

This module is all about securing the funds you need to start and grow your childcare business. You’ll move forward clear and confident, knowing exactly how to craft a compelling business plan, choose the right legal structure, and explore various funding options.

Module #4-Location & Facility Prep

We'll dive into everything you need to know about selecting and setting up the perfect location for your childcare business. From finding the right space to preparing for state inspections, this module covers it all. By the end, you'll be confident and ready to open your doors with a facility that’s safe, welcoming, and fully compliant.

Module #5-Hiring Quality Staff

In this module, you'll learn how to prepare to hire for your childcare business. 

You’ll learn where to find quality candidates and how to conduct virtual interviews, when to do in-person interviews, what questions to ask and not ask during the interviewing process.

You'll discover how to give an effective orientation upon hiring and a step-by-step training plan to set them up for success and a long-lasting future with your company.

Module #6-Marketing & Enrolling

In Module 6, you'll learn how to effectively market your childcare business to attract and enroll new families. Marketing is essential for building a solid reputation, establishing trust within your community, and filling your program with happy, engaged children.

You’ll discover how to create a strong brand, develop an engaging website, and leverage social media to generate interest even before you open your doors. 

PLUS 2 Bonuses-

Bonus 1: Financial Management & Accounting Basics 

In this bonus training, you will learn how to set your childcare business up for financial success. You’ll learn how to set up a business bank account, understand bookkeeping basics, choose the right accounting method, and maintain organized financial records. Get tips on tax preparation, hiring a bookkeeper, and using essential financial tools.

Bonus 2: Researching and Applying for Grants Like a Pro

In this bonus training, you'll learn how to secure funding and grow your childcare center with this in-depth guide on finding and applying for grants. Learn what grants are, how to find them, and the steps to successfully apply and obtain them.

 

 

 

The Result? 

By the time you’ve gone through Childcare Startup Academy, you’ll have a fully mapped-out childcare business, a step-by-step plan for licensing and setup, and a clear strategy to secure funding and attract families.

 

You’ll feel confident and prepared, knowing exactly what to do next—without the overwhelm, confusion, or endless guesswork.

The Result? 

By the end of this course, you’ll be equipped with a comprehensive business plan, a clear legal structure, and multiple creative funding strategies.

 

You’ll feel empowered to move forward and secure the funding you need to bring your childcare business to life—regardless of your credit or savings situation. 

How do I know if I'm ready?

 

Perfect for you if:

  • You're ready to stop spinning your wheels and wasting time
  • You want a proven plan in place to start a family home program or center
  • You're overwhelmed by doing this on your own and wish you had someone to help
  • You find yourself paralyzed because you just don't know what to do to move forward
  • You are not afraid to put in the work needed to make your dream come true

Not for you if:

  • You're an excuse maker
  • You aren't willing to take advice and be coachable
  • You can't invest in yourself and your success
  • You aren't ready to take the necessary steps to start your own business
  • You want to keep procrastinating, being unproductive and complaining about your situation
YES, I'M READY TO ENROLL INTO CSA!

A Note From Dena...

Hey There! I’m Dena. I know how overwhelming it can feel to start a childcare business from scratch. I've walked in your shoes, navigating the endless licensing requirements, creating countless documents, and setting up a facility. There were days I felt lost, exhausted, and unsure if I could make it.

But now with 21 years of experience, I've discovered the secrets to creating a successful and fulfilling childcare business. And now, I'm here to share that journey with you.

Imagine transforming your dreams into reality – owning a childcare business that not only provides financial security but also brings joy, fulfillment, and a positive impact on your community. Picture yourself confidently navigating the licensing process, creating an inviting and compliant home or space, and opening your doors to a waiting list of excited families.

Your dreams are within reach, and you don't have to go through this journey alone.

I’ve poured my heart and soul into the Childcare Startup Academy to give you a clear, step-by-step roadmap to make your vision a reality. This program is designed with you in mind – to take away the guesswork, reduce the stress, and provide you with the tools and support you need to succeed.

I look forward to guiding you every step of the way.

ALL my best,

Dena

Placeholder Image
 

Wait, what's included again?

-1-

Childcare Startup Academy 

A step-by-step program with 6 modules and 30 video lessons covering everything you need to start and grow a successful childcare business ($1997 Value).

-2-

50+ Downloadable Templates & Tools

Downloadable Workbooks, cheatsheets, and ready-to-use resources to simplify the process and keep you on track.

-3-

Licensing, Budgeting, Funding & Location Guidance

Learn how to navigate licensing requirements, plan your budget, secure funding, and find the perfect location for your childcare business.

-4-

Marketing & Enrollment Strategies

Proven methods to attract families, fill your program, and market your childcare business using social media, email, and local advertising.

-5-

Lifetime Access + Bonus Trainings

Get ongoing access to the program to watch at your convenience, including future updates, plus bonuses on Financial Management & Grant Applications ($194 value).

Total Value: $2,191

YES, I WANT INSTANT ACCESS!

Here's What Others Are Saying...

Placeholder Image

WHAT ARE YOU WAITING FOR

Enroll in the

Childcare Startup Academy Today!

 

 

A One-Time Payment of

$297

PAY IN FULL + SAVE

GET INSTANT ACCESS

 

OR

 

Three Monthly Payments of

$107

ENROLL + PAY MONTHLY

GET INSTANT ACCESS

Or upgrade to the VIP Level

 

Three one hour 1:1 Consulting Sessions with Dena

Get personalized coaching through three private 1-on-1 Zoom sessions with Dena. You can use these sessions anytime within 12 months whenever you hit a roadblock  or need expert guidance to help you start your childcare business. 

What You’ll Get When You Upgrade to VIP:

  • Convenient time slots based on your availability
  • 60-Minute video sessions via Zoom (or phone if you prefer)
  • Answers to your most pressing questions
  • A personalized action plan with strategies and ideas to solve your issues

VIP UPGRADE

$497

A One-Time Payment

GET INSTANT ACCESS

 

 OR

 

VIP UPGRADE

$179

Three Monthly Payments

GET INSTANT ACCESS

IS THERE A GUARANTEE?

Yes! A 100% Money Back Guarantee

Let me say this upfront.

Childcare Startup Academy is the most comprehensive step-by-step implementation program for launching your childcare business. I’m confident that when you join Childcare Startup Academy, you’re going to find immediate value and be absolutely thrilled with your investment.

Just to back that up, I’ll give you until the end of week two to REALLY decide if this program is right for you. If you decide it’s not everything you need to start, grow, and thrive in your childcare business, just let me know within 14 days of the program start date, and you’ll receive a full refund. No questions asked. I promise!

Commonly Asked Questions

Placeholder Image

 

Enroll in the

Childcare Startup Academy 

Today!

See you on the inside!!!
Yes, Give Me Instant Access!